Lululemon Has A Bold Strategy For Dealing With Dupes
By A Mystery Man Writer
Description
Lululemon recently tested a strategy to beat a new customer affinity for knockoffs of its apparel—an event where customers traded in dupes for the real deal.
![Lululemon Has A Bold Strategy For Dealing With Dupes](https://www.ctvnews.ca/content/dam/ctvnews/en/images/2023/5/7/lululemon-1-6388174-1683487379875.jpg)
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11.4 Lululemon Marketing Strategy and Plan – Global Marketing In a
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